About iniMEG

Strategy and operations working together.

iniMEG combines commercial leadership with the intelligence, systems, and practical execution needed to move the work forward.

Complementary experience

Two disciplines. One commercial direction.

iniMEG works directly with leadership and cross-functional teams to turn complex market questions into clear priorities and practical action.

Megan Eckerman

Founder & Commercial Strategy Lead

Megan has led global marketing, portfolio strategy, product launch, and early commercialization across medical device and MedTech organizations. She brings senior commercial judgment and hands-on experience to market assessment, positioning, launch planning, and early execution.

Rajiv Kothari

Commercial Operations Partner

Rajiv brings expertise in commercial intelligence, data discovery, AI and automation, and the systems that support better execution. He helps teams turn fragmented information into practical insight, workflows, and scalable commercial capabilities.

Commercial strategy

Market opportunity, portfolio direction, positioning, stakeholder value, access, and go-to-market choices.

Launch leadership

Launch planning, cross-functional alignment, market development, sales enablement, and early commercialization.

Commercial operations

Commercial intelligence, data, automation, and systems that improve focus and execution.

Clear strategy. Practical execution.

iniMEG brings the commercial direction and operating discipline needed to help teams focus on the work that matters most.

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